Volkswagen
As the in-house content director for Volkswagen Canada’s AOR, I wore a lot of hats and produced robust digital projects across a variety of social platforms. Tasks I was routinely responsible for included: digital campaign ideation and execution, photography, retouching, design, videography, editing, live-streaming events, social media strategy, and production.
LEGO BEETLE Art director
With the release of the new Lego Volkswagen Beetle, we created a series of posters parodying typical car promotional materials. It was the winner of the 2018 Communication Arts - Poster Single award.
VW + CAMP OOCH — BETTER TOGETHER Videographer / editor
For Volkswagen’s annual camp clean up with Camp Oochigeas, a camp for kids with cancer, we decided to gift the kids a brand new, hand-decorated canoe. I filmed the day and edited a video documenting the fun!
SPOOKYWAGEN VIDEOGRAPHER / EDITOR / PHOTOGRAPHER
For Halloween, we invited VW fans to come experience the new Golf SpookyWagen - a car made just for monsters.
The platonic Love bug ART & DESIGN DIRECTOR / VIDEOGRAPHER / PRODUCER
We wanted to target an audience that often gets left out on Valentine's Day, so we celebrated non-romantic love with 'The Platonic Love Bug'. I oversaw creative and production through conceptualizing, project management, film & print production, shooting & editing video, car decoration, design direction, and packaging & mailing cards to lucky fans.
