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Volkswagen

As the in-house content director for Volkswagen Canada’s AOR, I wore a lot of hats and produced digital projects across a variety of social platforms. Tasks I was routinely responsible for included: photography, retouching, videography, editing, livestreaming events, social media strategy, and production.

 

Volkswagen

As the in-house content director for Volkswagen Canada’s AOR, I wore a lot of hats and produced digital projects across a variety of social platforms. Tasks I was routinely responsible for included: photography, retouching, videography, editing, livestreaming events, social media strategy, and production.

 
 
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SPOOKYWAGEN

For Halloween, we invited VW fans to come experience the new Golf SpookyWagen - a car made just for monsters. I filmed the event activation, shot stills, and edited a video.

 

LEGO BEETLE

With the release of the new Lego Volkswagen Beetle, we decided to have fun and create content parodying typical car promotional materials. I shot and edited a short video, and photographed the toy for print posters.

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Volkswagen+Camp Ooch—Better Together

For Volkswagen’s annual camp clean up with Camp Oochigeas, a camp for kids with cancer, we decided to gift the kids a brand new, hand-decorated canoe. I filmed the day and edited a video documenting the fun!

 

TEAM: SPOOKYWAGEN

Art direction: Hayley Hinkley
Copywriting: Jacquelyn Parent
Creative Direction: Rob Sturch
Production: Audrey Liskauskas
Account Management: Molly Seewald

My ROle: Videography, editing, photography

Team: Lego Beetle

Copywriting: Kyle Waye
Design: Duncan Collis
Account Management: Zak Usher / Nate Cordery

My Role: Videography, Photography, Editing, Production

TEAM: Camp Oochigeas

Copywriting: Kyle Waye / Evan Wallis
Art Direction: Jackie Dejewski
Creative Direction: Rob Sturch
Production: Liana Rico
Account Management: Vivian Poon

My Role: Videography, photography, editing, production assistance